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It's no secret that in today's world, digitisation is driving enormous change and opening the doors to many new opportunities, extending people's choice over how, where and when they communicate with their accountant, seek information and engage at any time. There has been a incredible increase in the penetration of Smartphones and Tablets and mobile...
The digital world - an exciting time for CPA’s? It's no secret that in today's world, digitisation is driving enormous change and opening the doors to many new opportunities, extending people's choice over how, where and when they communicate with others, seek information and engage at any time. There has been a steady increase in...
How to stay first with technology – in the App world and in your client relationships There are many useful Apps you can offer to your clients. There are also many software companies who recognise the opportunity to offer their services directly to business owners by using accounting firms as their introducers. Professional practioners have…
Why Push Notifications? A study found that an average of six in ten users will return to an App within a month if they are being engaged with push messaging. 40%– Recent data from Kahuna reveals that push engagement rates vary widely across industries – utility and financial services Apps seeing the highest performance at…
A lighthouse in the digital fog In today’s mobile world the smartphone is the glue that binds people and information, businesses and their clients together. Having replaced computers for internet use, two-thirds (65%) of all adults now use a smartphone to go online, according to the 2016 Ofcom report into ‘Adults’ Media Use and Attitudes’….